Most people are falling in love with the hype of running Facebook Ads, especially if they’ve already tried running their own Google ads and failed. Truth is, Facebook and Google are two completely different platforms, targeting different types of buyers, in…
Understanding Your Key Google Analytics Data
Google Analytics is a valuable information tool for virtually any small to medium-sized business. It tells you a lot about the people who are coming to your website and interacting with the public face of your business. But it can seem…
Google AI: How to Rank Higher & Get More Traffic in the Machine Learning Era
Should you still be doing SEO? That’s like asking, “should we still be doing marketing?” The answer is, of course, yes…. BUT: Just as the old marketing tactics of yesterday won’t work today, outdated SEO tactics aren’t going to fly now…
How We Help Clients through Online Reputation Management
As buyers, our decision-making process has changed considerably over the years. Even more so as of late. Whereas word of mouth was once the biggest influence on the way we went about choosing anything from a car to a lawyer to…
